Travis Rice and Toyota Pair up
By Chris Gorski
There is not much that Travis Rice cannot do and inking a deal with one of the major auto manufacturers can be scratched off his to do list. Recently Travis Rice and Toyota announced that Travis is joining team Toyota! Team Toyota hosts a fantastic group of athletes including Bob Burnquist, Simon Dumont, Elena Hight, Louie Vito, Andy Bell, Rush Sturges and more.
Travis said, "I'm floored to join Team Toyota and collaborate on some upcoming projects. Toyota is such a rock solid organization with a seriously dependable product that is going to be an asset for my whole team" So if Travis is happy we are happy!
You will see a familiar face with Toyota’s new “Keep it Wild” marketing campaign pushing for sales of their 2014 Toyota 4Runner as Travis will be joining Andy Bell and Rush Sturges. The campaign was shot in Jackson Hole and I’d be lying if I said it didn’t make me want to get up from my desk right now and get out and surf, snowboard or simply be in nature. Check out the video below where Travis not only shows some snowboard skills but surfing and some practice as a wordsmith!