Flow snowboards have been around for over 15 years... and continue to bring quality products to snowboarders every year. Flow started with a couple of windsurfers who saw snowboard bindings and decided they had a better way of building them. In 1992, that idea became reality and Flow snowboarding expanded into bindings, boots and boards. Now Flow is continuing to push the boundaries with new snowboard technologies like augmented base technology in their snowboards, new active strap technology in their bindings and barefoot technology in their Flow bindings.
Flow bindings – where it all began
Flow is the originator of “speed entry” snowboard bindings. Flow bindings utilize the patented “Power Triangle” which links the highback directly to the center of the binding via a high-tension steel cable. Flow bindings also have “3D Power Strap Designs” which provides many benefits. The most noticeable benefit is increase in edge-to-edge power. Flow’s Power Strap design distributes pressure evenly over the top of your boot. The benefits of this are twofold: 1) It prevents pressure points 2) It improves blood circulation resulting in warmer feet. Flow bindings eliminate the need to crank down on your straps keeping your feet very happy and constantly ready to shred. Flow bindings have a very simple function. You unlock the highback, drop it down, kick your feet in, and then lock up the highback and ride.
Flow snowboards have come out with a new technology this year for their boards called A.B.T. or Augmented Base Technology. This technology allows the board to adapt to any terrain, absorb impact and dampen vibrations, allowing for an all around smoother ride. Flow snowboards also come in a wide range of rocker and camber technologies to accommodate various styles of snowboarding and differing terrain from pow-rock rocker working great for powder and deep stuff to the pop-cam camber for those looking for a more traditional feel. Flow snowboards doesn’t forget that sometimes what makes a great snowboard is hidden from the naked eye which is why they employ two great cores within their boards. Flow’s reflex core is their lightest and most responsive core focusing response where you need it and using more low to mid density woods in other locations to increase strength and decrease weight. Flow’s trueflex core uses different densities of poplar wood uniquely profiled to give you the greatest all around response while riding the entire mountain.
Flow snowboard boots
Some don’t even realize Flow makes more than just bindings but one try on of their snowboard boots and you will quickly recognize. A great new technology in Flow snowboard boots is their barefoot technology. Barefoot technology aims to make your snowboard boots an extension of your own leg by harnessing your momentum and transferring power directly to your snowboard. Partnered with Vibram, Flow has created a 5 part outsole which offers great support while dampening and conforming and giving you a natural feel. Flow snowboard boots also offer 3 closure variations from standard lace to quickfit and BOA systems. The standard lace keeps it old school with friction reducing web pulls and comfort laces. The quickfit system offers a loop thru handle with a pull and cinch design for a quick tighten system that is easily replaced. The BOA system offers a quick and comfortable closure which aims to alleviate any pressure points and is guaranteed for life.